Besides the obvious engagement that comes from using the hashtags, a food truck that pulls up and starts dishing out free food and swag is sure to be talked about on social media out of sheer impressiveness, which will help grow the company’s brand awareness.įood Trucks Are Mobile Advertising Vehicles We all know how addicting social media can be, but it can be extremely useful when it comes to campaigns. Levy Restaurants and the Barclays Center used a branded food truck to serve dishes that were meant to give a taste of the upcoming NBA All-Star Weekend and offered a GIF booth that allowed participants to post the photos straight to their social media while utilizing the hashtag #bktaste. In fact, just having the food truck alone will grab almost anyone’s attention. Using food trucks as an advertising platform is one of the best ways to create and promote engagement between your brand and customers. Still not convinced that you should advertise a little differently? Well, check out these five reasons why food trucks are the perfect advertising platform. Food trucks are best known for their delicious and creative cuisine, often pushing the limits with crazy creations that can only be found at one of the mobile eateries seen cruising through your city.īut did you know food truck promotions are also seen as advertising tools? Used as a form of experiential marketing, food trucks are being wrapped with company logos and hitting the streets to provide consumers with the ultimate mobile pop-up experience.